Apple and Google OS conquering smartphone market
Posted by Abby Smith on 15th August 2014

Once again the dominance on the smartphone market has been taken over by Google’s(NASDAQ: GOOG) Andriod and Apple’s(NASDAQ: APPL) iOS, but it’s all because of highly appreciable Google’s operating system which is continuously making its presence felt, according to new data from research firm IDC. During the second quarter, almost 255 million Android-based devices checked all over the world, representing, Apple’s iOS came to second place with 11.7 percent market share and 35.2 million shipments. Approximately 96 percent of smartphones in the world is just owned by Google and Apple operating system, which is the remarkable thing which had made them King of a Smartphone world.

Vendors shipped a total of 301.3 million smartphones worldwide between April and June, said IDC.

“It’s been an incredible upward slog for other OS players,” Melissa Chau, a senior research manager at IDC, said in a statement. “Windows Phone has been around since 2010 but has yet to break the 5 percent share mark, while the backing of the world’s largest smartphone player, Samsung, has not boosted Tizen into the spotlight.”

In the second quarter of the year, Windows Phone grabbed about 2.5 percent of total market share on 7.4 shipments. Fourth place is occupied by Blackberry with 0.5 percent share, according to IDC.

In the second quarter of 2013, worldwide 79.6 percent of the smartphone market is owned by Android, making sense that there been a 33.3 percent of growth in Google’s Software over the last year. Followed by iOS, which show shipment 12.7 over a year, all other operating systems’ which make a fall in market share during that time. The reason behind the huge success of Android during this is all related to its budget-focused devices makers, according to IDC.

Instead of little gains, Microsoft’s Window Phone took a roll over at end during that period that shows it has a capability and much more it is going to take over Nokia’s handset business.

“The biggest stumbling block is around getting enough partnerships in play—not just phone manufacturers, but also developers, many of which are smaller outfits looking to minimize development efforts by sticking to the two big ecosystems.”