Microsoft (NASDAQ: MSFT) has finally released the Xbox One in China. After a ban on gaming consoles, Redmond giant is the first to launch its gaming console over a period 14 years.
China Ministry of Culture teamed up with other officials and banned the manufacturers from selling these products in the country. It is their belief that the use of gaming consoles will cause more violence in the country.
The launch of Xbox One was also accompanied by few titles that Microsoft launched. Xbox One users can choose to play Forza Motorsport 5, Kinect Sports Rivals, Powerstar Golf, Zoo Tycoon, Max: The Curse of Brotherhood, Dance Central Spotlight, Neverwinter Online, Rayman Legends, Trials Fusion, and Naughty Kitties. The company is also planning to bring 70 other games, such as Halo: The Master Chief Collection, into China as well. The department will make sure that they do not harm China’s culture and traditions or promote violence or drugs.
However, other famous games, including Call of Duty and Battlefield are not legally available in the country. Every title that is launched in the country is examined by Shanghai’s Local Culture Department.
Microsoft was launching the console a week earlier, however, due to some issues in the launch; company delayed it for few more days.
Company’s spokesperson said,”At Xbox, we pride ourselves on delivering first-rate gaming and entertainment experiences, and to allow us to deliver on that promise, we need to reschedule the launch of Xbox One. Working with our partner, BesTV, we look forward to launching in China by the end of this year.” Corporate Vice President Yusuf Mehdi added that Microsoft is “thrilled with the response we’ve seen in China, including pre-orders beyond our expectations and growing anticipation of our launch.”
Microsoft partnered with a local company, which will launch Xbox One in 4,000 stores across 37 cities in the country. It will cost 4,299 RMB ($700) with Kinect and 3,699 RMB ($600) without Kinect.